I’m rooting for you to succeed!

An Online Business Manager (OBM) is a strategic partner who manages the backend of your business so you can focus on leading it.

We're not task-takers. We're orchestrators.

While a VA executes what you tell them to do, an OBM thinks strategically about your operations. We audit your systems, identify bottlenecks, build automations, design client journeys, manage launches, and make sure everything behind the scenes actually works.

Here's what that looks like in practice:

OBMs handle project management, team coordination, systems implementation, funnel builds, platform management, and process optimization. We collaborate closely with you to ensure your business runs smoothly, your clients have a seamless experience, and you're not stuck in the weeds of tech and operations.

The goal? Free up your time and energy so you can focus on your zone of genius - coaching, creating, and growing your business - while we handle the rest.

Because you're stuck doing work that someone else should be handling.

You're brilliant at what you do. But you're spending hours troubleshooting tech, manually onboarding clients, or trying to figure out how to build that funnel you've been putting off for months.

Here's what an OBM gives you:

Someone who listens to your ideas and actually executes them. A strategic partner who has the know-how to bring your vision to life. Someone who can manage your launches, optimize your systems, and handle the day-to-day operations that don't need your brain.

You get your time back. Your clients get a better experience. Your business gets the infrastructure it needs to scale.

If you're ready to stop doing everything yourself and start operating like the CEO you already are, you need an OBM.

I specialize in Kajabi, GoHighLevel, and Squarespace - but I've worked across pretty much every major platform.

Here's when each one makes sense:

Kajabi: Best for all-in-one simplicity. Perfect if you have courses, memberships, email marketing, and want everything centralized. It handles your entire business in one login - courses, landing pages, sales pages, websites, podcasts, and email sequences. If you're ready to consolidate your tech stack and stop paying for 20 different tools, Kajabi is a solid choice.

GoHighLevel: Best for powerful automation and CRM capabilities. It's not the prettiest out of the box, but when customized properly, it's incredibly robust. I love it for clients who prioritize backend workflows and need serious automation firepower.

Squarespace: Best for clean, design-forward websites. Perfect for service-based businesses or anyone who wants something beautiful, simple, and easy to manage without all the bells and whistles.

The truth is: There's no one-size-fits-all. The right platform depends on your business model, your offers, and how you want to operate.

I don't push one tool over another. I help you figure out what actually makes sense for YOU - and then I build it strategically and beautifully.

You're ready to hire an OBM when:

• You're at capacity and can't take on more clients without imploding

• You're spending more time maintaining your business than growing it

• Things are starting to break (emails going wrong, automations failing, clients not getting access on time)

• You have ideas you want to execute but no time or energy to build them

• You're tired of doing everything yourself and ready for a strategic partner

Here's the truth:

Most people wait until they're in crisis mode to hire support. But the best time to bring on an OBM is before everything falls apart - when you're ready to build the infrastructure that supports growth, not scramble to fix what's already broken.

If you're looking for someone who's in your corner, giving you and your business the strategic support you need, an OBM will be right by your side through the ebbs and flows of scaling.

Hire a VA if you need:

• Someone to execute repeatable tasks (scheduling emails, managing your calendar, posting on social, updating your CRM)

• Task-level support that follows your direction

• Help with admin work that's eating up your time

Hire an OBM if you need:

• Someone to think strategically about your business operations

• Someone to audit your systems and identify what's broken (or missing)

• Someone to build automations, design client journeys, and manage launches

• Someone to orchestrate outcomes, not just check boxes

Still not sure?

Ask yourself: Do I need someone to do what I tell them, or do I need someone to tell me what I'm missing?

If it's the first, hire a VA. If it's the second, you need an OBM.

Both are valuable. But they're not the same thing. Know what you actually need before you hire, and you'll save yourself time, money, and frustration.

Absolutely!

If you're not ready for a monthly retainer but you have a specific project that needs expert execution, my Done-For-You Project Builds are perfect.

What I can build for you:

• High-converting funnels and sales pages

• Full platform setups and migrations (Kajabi, GoHighLevel, Squarespace)

• Automated onboarding sequences

• Custom landing pages and checkout flows

• Website builds and revamps

• Systems audits and optimization

You show up with the vision. I handle the strategy, design, and execution. You walk away with something that actually works.

Ready to get started? DM me on Instagram or head to my contact page with details about your project and I'll send over a custom quote.

It depends on what you need right now.

If you need ongoing strategic support and someone in your business weekly managing operations, launches, and systems - a monthly OBM retainer package is the move.

If you have a specific project that needs to get done (a funnel build, platform migration, website revamp) - a Done-For-You Project Build is the way to go.

If you're feeling scattered and need expert guidance on where to focus your energy - book a 1:1 Strategy Call and we'll create a roadmap together.

Not sure? Let's talk. Book a no-pressure discovery call and I'll help you figure out what makes the most sense for where you are right now.

Bringing someone new into your business is a big step - so first, let's celebrate the fact that you're here!

When it comes to hiring support, you need two things: expertise in the areas you struggle with and someone you actually vibe with.

You're going to be communicating with your OBM a lot. You don't want it to feel awkward or forced. You want someone who gets you, your vision, and how you like to work.

Here's what I recommend before you start interviewing:

1. Write down what you're struggling with most - What tasks are draining you? What's eating up your time? What do you need off your plate?

2. Decide on your budget - Know what you can realistically invest in support monthly or per project

3. Visualize what working together would feel like - Do you want someone you can joke around with while getting shit done? Or do you prefer minimal contact and just want results? Both are valid, but knowing your preference helps.

Not every person you interview is going to be the right fit - and that's okay. Trust your gut. The right support will feel like a relief, not another thing to manage.

Yes! I have plug-and-play Kajabi templates for websites and sales pages that you can customize yourself.

You can find my plug & play Kajabi templates by clicking → HERE!

But here's the thing: If you'd rather have someone build your funnel or website from scratch (customized to your brand, your offer, and your strategy), that's what my Done-For-You Project Builds are for.

Templates are great if you're DIY-ing. Custom builds are better if you want it done right the first time.